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Willmore Design provides organisations with a competitive edge by building clearly expressed brand identities which differentiate them from their competition.
Strategic Planning for Start-up Enterprises
With a new idea, or a new enterprise in mind, what is going to make you stand out from the crowd, or even survive the commercial minefield, once you convert that idea into action?
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Brand Name = Brand Asset
One of the most valuable pieces of intellectual property that an organisation can own is its name. The reason for this is that unlike a logo, which is subject fashion and often needs to be updated, a name lasts longer.
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Ink on Paper
The universal use of computer technology in modern desktop publishing has made the process of typesetting, paganation, compositing and other aspects of the art of publishing much easier and faster. Although most artwork designed on-screen has the appearance of being able to be achieved at the push of a button, one aspect of the graphic
industry that still needs thorough real world thinking through, is colour.
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Brand Identity
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